Digital Marketing, Web Development Elena Kelareva Digital Marketing, Web Development Elena Kelareva

Building a Website for your business: 5 common myths 

You’ve probably heard that websites are hard to build, don’t provide value, and are too expensive.

There are some common misconceptions about building and running a website, that may have caused you to put it in the “too hard” pile. As with many things, the truth doesn’t always line up with the anecdotes you’ve probably heard.

Read our 5 common myths, and the realities, of building a website for your business.

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Case Study, Web Development Elena Kelareva Case Study, Web Development Elena Kelareva

Case Study - Gippsland Business Connect (powered by Localised)

Gippsland Business Connect is a digital community for local businesses to help connect, collaborate, and raise their profile with potential new customers. With over 1000 local businesses utilising the platform, and articles, news and events being published regularly by local businesses, it’s one of the most visited business websites in Gippsland.

The software for Gippsland Business Connect was developed by GippsTech for our client, Localised, which has now gone on to use this software to roll out similar local business platforms for over 60 councils and corporates Australia-wide.

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Web Development, Innovation Consulting Elena Kelareva Web Development, Innovation Consulting Elena Kelareva

GippsTech’s guide to helping your business survive and thrive in this turbulent time

In times of rapid change, businesses that can innovate and adapt quickly are the ones best placed to survive and thrive during the COVID-19 pandemic.

Our team at GippsTech understand the struggles that come with having to be agile and adapt quickly. There have been many instances over the past month where businesses which were previously in demand, are now struggling - such as restaurants, cafes and retail outlets.

We have put together a suite of services to help you become relevant and in demand at this time!

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Digital Marketing, Web Development Elena Kelareva Digital Marketing, Web Development Elena Kelareva

Setting up an eCommerce store for your business

With COVID-19 lockdowns enforced throughout Australia, many retail outlets have had to rapidly transition to selling online as their only way to continue operations. Whilst many “bricks and mortar” stores may not have felt they needed a website or a strong online presence in the past, embracing technology will be critical to enable retailers to survive and thrive in this difficult situation.

If you’re a retailer needing to move online, this article is for you. GippsTech’s team have put together a Retail Website Package to assist you in setting up an eCommerce store for your business to allow continued trade.

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Case Study, Web Development Elena Kelareva Case Study, Web Development Elena Kelareva

Case Study - Gippsland Jersey

Just 18 months ago, Steve Ronalds and Sallie Jones of Gippsland Jersey found themselves in a situation whereby if they didn’t find a solution fast, they would no longer be able to process their milk; and would be saying “goodbye” to their beloved business. Their milk processor decided to no longer support small milk producers, so they had only a few weeks to find a solution.

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Web Development, Business Consulting Elena Kelareva Web Development, Business Consulting Elena Kelareva

How to get funding for your small business website

In times of crisis, there is funding available to help you digitise and innovate in your business. Businesses that innovate and adapt are the ones most likely to survive and thrive in times of crisis, so adapting quickly is critical to business continuity at this time.

We’ve provided more detail on government funding options and ways we’re making our services financially accessible to small businesses below.

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Digital Marketing, Web Development Elena Kelareva Digital Marketing, Web Development Elena Kelareva

Squarespace vs WordPress - Which Type of Website Is Right For Your Business?

Many businesses urgently need to get a business website set up at the moment, in order to shift to online sales due to the COVID-19 situation. However, choosing which type of website is right for you is often a barrier for small businesses. There are dozens of website building platforms on the market, so it's easy to become overwhelmed by it all!

At GippsTech, we build small business websites using both Squarespace and WordPress; so we are not biased towards one or the other. We recommend both options in some situations, dependent on your business needs. We've created an unbiased review of our two website building platforms of choice, to help you make your decision.

Read on to find out which type of website is right for your business!

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