The Australian Taxation Office (ATO) have issued new rulings that mean medical and health contractors could lose their contractor status, leading to a large tax bill, unless they actively advertise their services to the public as an independent contractor.

Sharon has a passion for natural healthcare products and client education. She needed a website which had both an ecommerce store, and the capability for a blog and online workshop bookings. The website needed to be easy for customers to use and purchase from, and we were also tasked with improving the site’s user experience and functionality, as well as assisting her with optimising the site’s SEO and content.

Caitlin and her team specialise in an entire suite of business services. She wanted to present a professional brand to her clients and stakeholders which nodded to her skills and expertise. However, it had to be authentic and showcase their strong community involvement.

Stacey Adams is a qualified Biochemist, Nutritional Advisor, Food Safety Specialist, and Health Coach. With 10 years of experience in the food industry, and as a working coach, she has developed a strong reputation throughout Gippsland. She approached us to develop her new website.

With so many businesses online today, getting people to click across to your website should be seen as a victory. But if you are struggling to retain them, it’s time to think about why. If your website contains any of these annoying or off putting elements, you could be driving potential clients, and revenue, right out the door.

Human psychology drives behaviour and decision making. From the placement and colour of a button on a website, to where the information is placed on the main menu, website developers can directly influence the actions of the user.

Sharon Slocum is an incredibly talented photographer, who has built a thriving practice across Gippsland as Little Birdy Photography, largely thanks to word-of-mouth and her engaging social media presence. She needed a website to tie it all together, and create a comprehensive touchpoint for her clients.

How would you feel if we told you that 1 billion people are unable to use your website right now?

When we talk about website inclusivity, we aren’t just talking about people with disabilities or impairments (although extremely important). We’re talking about making it accessible to anyone -- regardless of their age, gender, race, or specific needs.

Google has recently announced a new ranking algorithm, set for introduction in 2021. While search algorithms continually evolve, this rollout will be one of the most significant changes in recent memory. The new update is called the Google Page Experience, and it will affect your ranking on Google by taking your website’s user experience (UX) into consideration.

Gippsland Business Connect is a digital community for local businesses to help connect, collaborate, and raise their profile with potential new customers. With over 1000 local businesses utilising the platform, and articles, news and events being published regularly by local businesses, it’s one of the most visited business websites in Gippsland.

The software for Gippsland Business Connect was developed by GippsTech for our client, Localised, which has now gone on to use this software to roll out similar local business platforms for over 60 councils and corporates Australia-wide.

Just 18 months ago, Steve Ronalds and Sallie Jones of Gippsland Jersey found themselves in a situation whereby if they didn’t find a solution fast, they would no longer be able to process their milk; and would be saying “goodbye” to their beloved business. Their milk processor decided to no longer support small milk producers, so they had only a few weeks to find a solution.

If you are a healthcare provider or allied health professional, you are probably wondering how your business can continue to support and assist the community while mitigating the spread of the virus at this time.

Innovation is important at a time like this, and we have defined three different technology-enabled improvements you can make in your business to help you continue to deliver services as safely as possible.