Remove the frustrations that come with your poorly ranking website

Have you ever had a great website designed for your business, and when you launched it, you heard …crickets?

The mentality of “build it and they will come” is often not the case for business websites. Whilst having a high quality website is important for an online business, just as having a great storefront is important for a traditional “bricks and mortar” business; it is not enough.

You also need a strategy to bring potential customers to your website, and this includes a holistic approach to marketing in the form of customer acquisition channels, digital advertising and partnership building. Our highly skilled team at GippsTech is here to help you, but for the purpose of this article, we are focussing on one of the most important pieces of the puzzle when it comes to getting your business found online - Google.

With COVID-19 lockdowns enforced throughout Australia, many retail outlets have had to rapidly transition to selling online as their only way to continue operations. Whilst many “bricks and mortar” stores may not have felt they needed a website or a strong online presence in the past, embracing technology will be critical to enable retailers to survive and thrive in this difficult situation.

If you’re a retailer needing to move online, this article is for you. GippsTech’s team have put together a Retail Website Package to assist you in setting up an eCommerce store for your business to allow continued trade.

Many businesses urgently need to get a business website set up at the moment, in order to shift to online sales due to the COVID-19 situation. However, choosing which type of website is right for you is often a barrier for small businesses. There are dozens of website building platforms on the market, so it's easy to become overwhelmed by it all!

At GippsTech, we build small business websites using both Squarespace and WordPress; so we are not biased towards one or the other. We recommend both options in some situations, dependent on your business needs. We've created an unbiased review of our two website building platforms of choice, to help you make your decision.

Read on to find out which type of website is right for your business!

Does your business need to urgently switch to remote work due to COVID-19? Are you wondering how you are going to manage your staff and carry on work with everyone working remotely? 

Here at GippsTech, we use Google’s GSuite set of collaboration and productivity tools to manage our staff, clients and files, and to enable our team to collaborate remotely. We switched to 100% remote work last week using GSuite. We want to help other businesses to do the same, so we’ve put together this article to help you better understand the tools available to assist with remote collaboration.

Read the full article below which highlights the features and benefits of GSuite, and feel free to book a free consultation on our website if you need any help or advice on transitioning your business to remote work.